01
Fake traffic, real invoice
Plenty of sellers inflate traffic with bots or expired domains to justify the price. We verify genuine organic traffic on every site, so you never pay authority rates for a ghost.
We place links only on sites that clear all six of our quality checks — which most do not. Fewer sites make the cut, but the ones that do actually move rankings and keep holding through every update.
Get started →Backlink building for B2B, SaaS and ecommerce brands including
A bad backlink costs more than the invoice. Here is what we screen out before it ever reaches your profile.
Plenty of sellers inflate traffic with bots or expired domains to justify the price. We verify genuine organic traffic on every site, so you never pay authority rates for a ghost.
Irrelevant or low-quality links do not stay neutral — search engines learn to ignore them, and the ranking they propped up slips. We place only where the link keeps counting.
A site in a private network can rank you this quarter and sink you next. We check each site's own outbound links and walk away from anything that smells like a scheme.
Most link spend vanishes into a vague monthly note. We report every placement with its live URL, anchor and the metrics behind the site — and every site we rejected, if you ask.
Pricing is per link and scales with the site's domain rating. You are only ever billed for placements that clear all six checks and go live — rejected sites cost you nothing.
Relevant, real-traffic sites for steady, natural profile growth.
Choose Standard →Higher-authority placements for competitive pages and faster movement.
Choose Strong →Top-tier sites we can access, for when a page needs maximum weight.
Choose Premium →No retainers, no minimums · volume & managed-campaign pricing on request
Five services, one standard. Run a full managed programme or commission the pieces you need — each link clears the same six checks.
How a campaign runs with us — including the stage where most candidate sites get rejected.
Before a single link goes live, the site and the page have to clear all six. If anything fails, we walk away — no exceptions, however tempting the metrics look.
The site pulls genuine search traffic — verified, not bought, bot or expired-domain traffic dressed up to look real.
The page and the site sit in a subject genuinely connected to yours, so the link reads as natural to both readers and search engines.
We check the site's own backlinks. If it links out to spam or sits in a network, it never makes the list.
The host page is indexed and reachable, not orphaned or hidden behind a noindex tag where a link passes nothing.
Content reads like the publisher's own — written to their level, not thin filler stuffed around an anchor.
Anchors are varied and contextual across your profile, never over-optimised in a way that flags manipulation.
Most backlink building is sold on what gets added: so many links a month, priced like a commodity. We think about it the other way round — the value is in what gets left out. Any provider can find sites willing to take a link. The hard, unglamorous part is the screening that happens before that, and it is the part that decides whether your profile gets stronger or quietly riskier with every placement.
So we built the company around a single discipline: every candidate site has to clear six checks — real organic traffic, topical relevance, a clean outbound link profile, proper indexing, editorial quality and a natural anchor fit. Roughly four sites in five fail at least one and never reach your shortlist. That rejection rate is not a side effect of being careful; it is the product. It is why the links we do place pass genuine authority and keep counting.
The payoff shows up over time. Links chosen this way sit on pages that are crawled and read, pass value that does not get clawed back, and leave no footprint for an update to catch. It is slower and quieter than buying in bulk — and it is still working months later, when the cheap links have been devalued and the rankings they propped up have already slipped. Saying no is not the obstacle to the result. It is the result.
"They turned down more sites than they used, and at first that annoyed me. Six months on it is exactly why our rankings held when a competitor's tanked."
"Every link came with the site's real traffic and a reason it passed. I have never had a link provider show me their working like this."
Iwan Davies · Growth Lead
"We resell their work to clients. The rejection discipline means I never worry about a placement coming back to bite us — and the reports are client-ready."
Noor Haddad · Founder
The questions that come up most often when teams first brief us.
We are a backlink building company. We find relevant, high-quality sites, earn placements on them through manual outreach, and report every link we build. The thing that sets us apart is what we refuse: every site has to clear six quality checks, and most do not, so the links you end up with are genuinely strong rather than whatever was cheap and available.
Because a weak or risky link does more harm than no link. Fake traffic, irrelevant pages, sites that link out to spam — any of these can get a link devalued or drag your domain down. Rejecting roughly four sites in five is how we make sure the ones we keep actually pass authority and hold through algorithm updates. It is the whole point of the service.
Yes. Every link is placed manually on an independent, real site with genuine organic traffic and topical relevance — through outreach, not networks or automated schemes. There is no private blog network and no footprint, so the profile holds up to manual review and algorithm changes alike.
Fewer than a volume seller would promise, and that is deliberate. We agree a sensible cadence around your niche and goals — a handful of strong, relevant links usually outperforms a large batch of weak ones. Quality is the constraint, not quantity.
Links go live within the first few weeks, but ranking movement follows more slowly as search engines recrawl and reassess. Most clients see the effect compound over two to four months. It depends on your starting point, competition and how aggressive the campaign is — anyone promising overnight results is not being straight with you.
B2B, SaaS, fintech, health, ecommerce, travel, iGaming, legal and more. We filter by topic so every placement is genuinely relevant to your category, rather than a generic high-authority page with no connection to your subject.
Every campaign comes with a clear report: each live URL, the anchor used and the key metrics behind the site, so you can see exactly what was built and why each site passed. Ask and we will show you the sites we rejected too.
Register your details and we will be in touch to scope a campaign around your goals, niches and budget. There is no obligation — the first conversation is just about understanding what you need.
Register your details and we will scope a campaign around your goals. No obligation — the first call is just to understand what you need.
Get started →